John L. Sullivan | Director Of Strategy & Content

• Age: 26
• Hometown: Whitestone, NY.

 A key figure in Whitestone FC’s inaugural season, John L. Sullivan brings a dynamic approach to marketing, content, operations, and community engagement. As Director of Strategy and Content, he leads innovative campaigns that strengthen the club’s brand, increase fan engagement, and establish meaningful partnerships with local businesses.

In his content role, John oversees all media and storytelling efforts, including social media strategy, video production, photography, and copywriting. He develops and curates engaging content that captures the essence of the club, builds its digital presence, and connects deeply with supporters. From matchday highlights to behind-the-scenes footage, John ensures the Whitestone FC story is told with creativity and purpose.

Beyond marketing and content, John plays an integral role in on-field operations, managing tryout organization, player registration for the UPSL, and equipment logistics, ensuring seamless coordination both on and off the field. His dedication to growing the club’s presence and fostering community support has helped elevate Whitestone FC into a recognizable force within the UPSL and beyond.